MICE Destination

Husum

Germany

Husum, a picturesque town located on the North Sea coast of Germany, is an increasingly popular destination for MICE tourism, business events, and leisure travel. Known for its unique blend of maritime charm, historic sites, and modern event facilities, Husum offers a balanced experience for both business professionals and leisure travelers. Whether you're attending a conference, organizing a trade fair, or looking to unwind by the sea, Husum provides a serene and efficient setting.

1. MICE Tourism in Husum

Husum is gaining recognition as a growing destination for MICE tourism (Meetings, Incentives, Conferences, and Exhibitions) in northern Germany. The town’s mix of modern event facilities, tranquil setting, and proximity to the North Sea makes it an attractive location for conferences, corporate meetings, and networking events.

• NordseeCongressCentrum: Husum’s primary venue for business events, the NordseeCongressCentrum, is equipped with state-of-the-art facilities and flexible spaces. It can host a variety of events, from small meetings to large conferences and exhibitions. With views of the North Sea, the venue offers a unique atmosphere for business travelers looking for both a productive and inspiring environment. The center regularly hosts trade fairs, regional conferences, and corporate seminars.

• Accessibility: Husum is well-connected by train and road to major cities like Hamburg and Flensburg, making it easy for both domestic and international delegates to travel. The town's close proximity to Husum Airport further adds to its accessibility, allowing visitors to reach the destination quickly and efficiently. For a more relaxed arrival, attendees can take in the scenic views of the North Sea on the way to Husum.

• Business Networking and Events: In addition to conferences and trade fairs, Husum hosts various networking events and business-focused gatherings throughout the year. With its growing reputation as a destination for business events, Husum is becoming an attractive option for professionals looking to connect with peers in the region.

2. Business Events in Husum

In addition to being a location for international conferences, Husum is known for its regional business events, particularly those related to maritime industries, renewable energy, and agriculture.

• Trade Fairs and Industry Events: Husum is renowned for hosting the Husum Wind trade fair, one of the most significant events for the wind energy sector. This trade fair attracts industry professionals, innovators, and exhibitors from around the world. The event highlights Husum's role as a key player in the renewable energy and sustainable industries.

• Corporate Meetings and Conferences: Many companies choose Husum for their corporate meetings, product launches, and seminars. The NordseeCongressCentrum and other local venues offer excellent facilities for these types of events. With the added benefit of a quieter, less hectic environment than larger cities, Husum is an attractive choice for focused, intimate business meetings.

• Incentive Programs: Husum offers plenty of opportunities for incentive travel programs, combining work and leisure in a unique way. From team-building activities to customized programs, Husum offers plenty of ways to reward employees or clients with a relaxing and inspiring North Sea experience.

3. Leisure Travel in Husum

Beyond business events, Husum is a delightful destination for leisure travelers. Its scenic coastline, charming old town, and unique cultural heritage make it an ideal place for relaxation after a busy day of meetings or conferences.

• Historic Town Center: Husum's Old Town is filled with cobblestone streets, quaint shops, and beautiful historic buildings, such as the Schloss Husum (Husum Castle), which dates back to the 16th century. Visitors can enjoy the cozy atmosphere of the town and explore attractions like the Husum Museum, dedicated to the town’s history and the works of famous writer Theodor Storm.

• North Sea Coastline: Husum’s location on the North Sea means that visitors have access to stunning coastal views and a variety of outdoor activities. The Husum Harbour is perfect for relaxing walks, while the nearby Nationalpark Wattenmeer (Wadden Sea National Park) offers unique opportunities for exploring the mudflats, birdwatching, and guided tours.

• Outdoor Activities: Husum is an excellent destination for outdoor enthusiasts, with opportunities for sailing, cycling, and hiking. The surrounding areas provide scenic routes for cyclists, while the coastal landscape offers picturesque views and peaceful retreats.

• Cultural Events and Festivals: Husum hosts a range of cultural events throughout the year, including the Theodor Storm Festival, which celebrates the works of the town’s most famous literary figure. Other events such as art exhibitions, classical concerts, and seafood festivals add to the town's cultural offerings and provide great entertainment for visitors.

• Culinary Delights: The region’s fresh seafood, particularly fish and mussels, is a highlight of Husum’s culinary scene. Visitors can enjoy traditional North Frisian dishes at one of the town’s many waterfront restaurants or quaint cafés. A meal with a view of the harbor or the North Sea is the perfect way to unwind.

4. Combining Business and Leisure: Bleisure Travel

Husum is an ideal destination for bleisure travel, where business and leisure seamlessly blend. After attending a conference or meeting, visitors can take time to explore the town's natural beauty, historic sites, and rich cultural offerings.

• Wellness and Relaxation: Several hotels in Husum, including the Hotel am Schlosspark, offer wellness facilities like saunas, spas, and relaxation rooms, making it easy for business travelers to relax after a long day. The town’s peaceful atmosphere and proximity to nature further enhance the sense of relaxation.

• Local Tours and Activities: Guided tours of the town’s historic landmarks and the nearby Wadden Sea provide excellent opportunities to unwind. Visitors can also enjoy nature walks in the surrounding countryside or take a boat trip to explore the nearby islands.

5. Sustainability in Husum

Husum is committed to sustainable tourism, and its MICE sector emphasizes eco-friendly practices. The region is well-known for its focus on renewable energy and sustainability, with many venues and businesses prioritizing green initiatives.

• Green Venues: Many of the venues in Husum, including the NordseeCongressCentrum, adhere to sustainable practices, such as using energy-efficient technologies, offering environmentally-conscious catering options, and promoting waste reduction.

• Eco-friendly Transport: Husum encourages the use of sustainable transportation options, with bike-friendly routes and efficient public transportation making it easy for visitors to explore the area in an eco-friendly way.

Conclusion

Husum offers a unique blend of MICE tourism, business events, and leisure travel. With modern venues like the NordseeCongressCentrum, a rich history, scenic coastal views, and a laid-back atmosphere, Husum is an ideal destination for business travelers seeking a tranquil yet productive environment. Whether attending a conference, enjoying outdoor activities along the North Sea, or exploring cultural landmarks, Husum provides the perfect mix of business and relaxation.